The Coalition of Immokalee Workers (CIW) came to Orlando after the Valentine’s Day weekend to outreach to students, faith allies, and community members to talk about the upcoming Workers’ Voice Tour set to take off on March 2nd from Immokalee and travel up to NYC, Columbus, Lexington, Nashville, Gainesville, and end in West Palm Beach. CIW member, Lupe Gonzalo, and AFF staff, Daniel and Carmen conducted about 20 presentations to discuss the upcoming tour and the shift in focus being primarily on Wendy’s this year. We spent 2 weeks talking to different people about the tour; it’s purpose and the mass mobilization for the final stop of the tour in West Palm Beach.
it’s empty – there are no enforcement mechanisms whatsoever to hold these suppliers accountable. Lastly, by circumventing the FFP and getting their tomatoes from Mexico, Wendy’s is benefiting from the exploitation of farm labor while other fast food retailers, such as McDonald’s, Subway, Burger King, have already bought into.
As March closed in and the Workers Voice Tour kicked off, us Floridians followed from afar watching the tour updates through the various social media outlets. On March 2nd in NYC the CIW announced a national boycott of Wendy’s to continue the pressure for them to sign the FFP. It wasn’t until this past Friday that YAYAs joined up with the caravan in Gainesville. The second to the last stop was at the University of Florida where there is a Wendy’s on campus. Over 80 people gathered at Norman Field in Gainesville to march through UF’s campus and deliver a letter to the manager on duty. Students, people of faith, and allies from across the country joined in as we marched and chanted, “Boycott, Wendy’s” throughout the streets. Following the march a small delegation of students and CIW members went to deliver a letter to the manager to declare the boycott of Wendy’s. Afterwards local students performed a theatro for community members on the realities farm workers face – early mornings, low pay, and slave-like conditions in the fields. But this was only the beginning of YAYA-NFWM’s CIW-filled weekend.
Around 2PM the march finally took off from Howard Community Center! It was a beautiful spectacle to see over 600 people gathered through the streets of West Palm Beach for a peaceful, nonviolent protest! As we crossed the bridge onto the island of Palm Beach we were met with warm and welcoming people. The visibility of the march through a rather expensive outdoor shopping area was amazing. People literally stopped shopping as our voices roared and reverberated through the small shops on the island. I spoke to many Palm Beach snowbirds who were very receptive to our message and promised to not eat at Wendy’s until the FFP was signed. After a nearly 3-mile march it ended on the intercostal with a rally of good music and dancing. Once again, highlighting the animo ever so present with the CIW (even after 10 days traveling across the east cost)!
Nico Gumbs
YAYA-NFWM coordinator